Brand System

Design guidelines and resources for LMNTL (AI-powered accounting), Minute7, Hour Timesheet, and the Mission Critical compliance tier.

Last updated: January 7, 2026

Quick Access

For Designers: Colors / Typography / Assets
For Developers: Components / Tokens / Assets

Design Foundations

Start Here

Color System

Complete palette specifications, tokens, and usage guidelines for all brands.

Aa

Typography

Font families, type scale, and pairing guidelines.

Brand Assets

Logos, icons, badges, and downloadable resources.

Brand Strategy

Brand Architecture

LMNTL GL (core product), Minute7, Hour Timesheet, and the Commercial vs. Mission Critical tier structure.

Messaging Framework

Voice, tone, and key messages by audience segment.

Competitive Landscape

Market analysis and competitor positioning insights.

Implementation

Component Library

UI components with brand theming and usage examples.

Integration Guide

How to consume the brand system in your projects.

Documentation

View all on GitHub